I didn't want to distract the recent Podgecast ep thread
, but I thought it might be a good idea to talk about podcasting tips in a thread. I'm no great expert, but I do like to dig in deep to my hobbies and podcasting is no exception.
And besides, this is a forum comprised mostly of podcasters. No reason we shouldn't talk about it as it's own hobby! Maybe everybody already knows this stuff, but I learned a lot from David and from doing things myself and from listening to other podcasts talk about podcasting. So why not pass on some cool tips? So that's what this thread is for.
So I thought it would be informative to show folks what Google Analytics
can do for them. First, the coolest thing - the map!
This shows you where your listeners are at. This file is just a PDF of the top level for my show, you can drill down and find out how many visits from each state (for the US) and by each city/town (for everywhere). Not surprisingly, in the US a lot of my listeners are from Colorado. A good number from STL (thanks!) and I can see the densities of Story Gamers in my maps because I know that certain areas are ripe with them. So I know I'm largely reaching my target audience. Furthermore, the details show you the average time on site and the number of pages visited so I know that the hits from Brazil are an anomaly and someone from Denmark is really into my site!
The most useful thing is the Referring Sites page
. Using that I can see that while there's a lot from SOP there's more from RPGPodcasts and they spend more time on the site - probably because they were looking for Actual Play or Indie Games info. Also, posting to the Forge (indie-rpgs.com) produces high quality visits for me. I only PDFed the top ten referrals, but I look through them all and often find where people linked to my site that I didn't know about.
You can also adjust the dates you look at so you can just check out who hit the site since the last show dropped.